Plans Purchased
0
MoM -100.0% vs 3 (4 Apr)
YoY -100.0% vs 2 (4 May 2025)
Total Revenue
$0.00
MoM -100.0% vs $609.30
YoY -100.0% vs $406.80
Sessions (Home)
181
MoM +624.0% vs 25
YoY +277.1% vs 48
Confirmation Rate
1.10%
2 confirmations / 181 home sessions
Plans bought
| Plan | Items | Revenue |
|---|
| No purchases recorded |
Page-path funnel (sessions)
Top destinations · by Revenue
| Destination | Items | Revenue |
|---|
| No data |
Top destinations · by Items
| Destination | Items | Revenue |
|---|
| No data |
Plans Purchased
11
MoM +37.5% vs 8 (1-4 Apr)
YoY -35.3% vs 17 (1-4 May 2025)
Total Revenue
$5,812.04
MoM +56.7% vs $3,709.86
YoY -8.0% vs $6,319.75
Sessions (Home)
762
MoM +340.5% vs 173
YoY +93.9% vs 393
Confirmation Rate
2.10%
16 confirmations / 762 home sessions
Plans bought
| Plan | Items | Revenue |
|---|
| International Essentials Single Trip with family | 4 | $1,368.00 |
| International Plus Single Trip | 3 | $3,127.34 |
| International Essentials Single Trip | 2 | $934.20 |
| International Plus Single Trip with family | 1 | $272.70 |
| Domestic Single Trip | 1 | $109.80 |
Page-path funnel (sessions)
Top destinations · by Revenue
| Destination | Items | Revenue |
|---|
| All of the Middle East, All of Europe | 1 | $2,195.84 |
| Canada, South Africa, All of Europe | 1 | $901.80 |
| New Zealand, New Caledonia, Vanuatu | 1 | $837.00 |
| All of the Pacific | 1 | $766.80 |
| China | 2 | $552.60 |
Top destinations · by Items
| Destination | Items | Revenue |
|---|
| China | 2 | $552.60 |
| All of the Middle East, All of Europe | 1 | $2,195.84 |
| Canada, South Africa, All of Europe | 1 | $901.80 |
| New Zealand, New Caledonia, Vanuatu | 1 | $837.00 |
| All of the Pacific | 1 | $766.80 |
Plans Purchased
1,682
MoM +6.9% vs 1,573
YoY -34.7% vs 2,576
Total Revenue
$708,909.16
MoM +7.9% vs $656,961.38
YoY -24.9% vs $944,311.19
Sessions (Home)
27,161
MoM +16.7% vs 23,269
YoY -29.6% vs 38,562
Confirmation Rate
8.04%
2,185 confirmations / 27,161 home sessions
Top plans bought (FYTD)
| Plan | Items | Revenue |
|---|
| International Plus Single Trip with family | 429 | $296,656.83 |
| International Essentials Single Trip with family | 388 | $166,827.90 |
| International Plus Single Trip | 366 | $103,938.87 |
| International Essentials Single Trip | 358 | $81,634.00 |
| International Plus Annual Multi-Trip with family | 18 | $34,837.46 |
| International Plus Annual Multi-Trip | 17 | $8,324.51 |
Page-path funnel (sessions)
Top destinations · by Revenue
| Destination | Items | Revenue |
|---|
| All of Europe | 44 | $30,583.77 |
| Bali | 80 | $19,736.63 |
| New Zealand | 102 | $19,152.53 |
| Worldwide | 10 | $19,123.80 |
| Australia - Domestic Cruise | 104 | $18,778.36 |
Top destinations · by Items
| Destination | Items | Revenue |
|---|
| Australia - Domestic Cruise | 104 | $18,778.36 |
| New Zealand | 102 | $19,152.53 |
| Bali | 80 | $19,736.63 |
| Vietnam | 73 | $18,163.21 |
| Japan | 59 | $17,199.69 |
Yesterday · Mon, 4 May
$0.00
0 plans · 181 sessions · 0.00% conv
MTD · 1-4 May
$5,812.04
11 plans · 762 sessions · 2.10% conv
FYTD · 1 Jul - 4 May
$708,909.16
1,682 plans · 27,161 sessions · 8.04% conv
What's going well
- MTD revenue running +56.7% MoM ($5.8K vs $3.7K) - strong start to May vs same window in April.
- MTD plans +37.5% MoM (11 vs 8) - more conversions in first four days vs same window April.
- FYTD revenue +7.9% MoM and plans +6.9% MoM - full-year totals continue to build.
- International Plus Single Trip with family remains the top revenue driver (FYTD: 429 sales / $296,657).
What's not going well
- Yesterday produced 0 purchases on 181 sessions - full funnel break (only 1 reached /payment, 2 hit /confirmation).
- FYTD revenue still -24.9% YoY ($709K vs $944K) and plans -34.7% YoY - full-year deficit unchanged.
- MTD plans -35.3% YoY (11 vs 17) - early-May tracking well below last year.
- Page-path funnel sessions vs prior period down across every stage (-31% to -42%) for the FYTD window.
Reading note: "Conv" = /confirmation sessions divided by landing-page sessions. MoM uses the same-length window one calendar month back; YoY uses the same-length window one year back. FYTD = Australian financial year, 1 Jul - 30 Jun.
Monthly revenue - last 24 months
FY26 monthly views (sessions on /)
Funnel comparison - Yesterday / MTD / FYTD (% of /)
Revenue: Current vs MoM vs YoY
Plans Purchased: Current vs MoM vs YoY