Plans Purchased
5
MoM -54.5% vs 11
YoY +400.0% vs 1
Total Revenue
$1,833.30
MoM -65.9% vs $5,372.00
YoY -10.7% vs $2,053.80
Sessions (Home /)
189
MoM -29.5% vs 268
YoY +626.9% vs 26
Confirmation Rate
2.65%
5 confirmations on 189 home sessions
MoM -49.4% vs 5.22%
YoY -31.2% vs 3.85%
Page-path funnel — Yesterday (5 Oct)
Funnel detail — Yesterday (5 Oct) (vs previous period)
| Page path | Sessions | PoP Δ |
|---|
| / | 189 | +11.8% |
| /plan-options | 42 | +50.0% |
| /traveller-information | 13 | +30.0% |
| /payment | 6 | -14.3% |
| /confirmation | 5 | 0.0% |
Plans by SKU — Yesterday (5 Oct)
| Plan | Items | Revenue |
|---|
| International Plus Single Trip | 1 | $374.40 |
| International Essentials Single Trip with family | 2 | $1,051.20 |
| International Essentials Single Trip | 2 | $407.70 |
| Total | 5 | $1,833.30 |
Top destinations by revenue — Yesterday (5 Oct)
| Destination | Items | Revenue |
|---|
| United States of America | 1 | $669.60 |
| Hong Kong,All of the Pacific,Indonesia,Vietnam,Singapore | 1 | $381.60 |
| China,Hong Kong | 1 | $374.40 |
| Hong Kong | 1 | $343.80 |
| Indonesia,KL | 1 | $63.90 |
Top destinations by items — Yesterday (5 Oct)
| Destination | Items | Revenue |
|---|
| United States of America | 1 | $669.60 |
| Hong Kong,All of the Pacific,Indonesia,Vietnam,Singapore | 1 | $381.60 |
| China,Hong Kong | 1 | $374.40 |
| Hong Kong | 1 | $343.80 |
| Indonesia,KL | 1 | $63.90 |
Plans Purchased
15
MoM -77.3% vs 66
YoY -28.6% vs 21
Total Revenue
$8,308.80
MoM -71.8% vs $29,459.85
YoY +30.5% vs $6,365.20
Sessions (Home /)
918
MoM -46.3% vs 1,708
YoY +453.0% vs 166
Confirmation Rate
2.18%
20 confirmations on 918 home sessions
MoM -56.7% vs 5.04%
YoY -85.5% vs 15.06%
Page-path funnel — MTD (1 – 5 Oct)
Funnel detail — MTD (1 – 5 Oct) (vs previous period)
| Page path | Sessions | PoP Δ |
|---|
| / | 918 | -1.1% |
| /plan-options | 166 | +5.7% |
| /traveller-information | 62 | -21.5% |
| /payment | 39 | +2.6% |
| /confirmation | 20 | -16.7% |
Plans by SKU — MTD (1 – 5 Oct)
| Plan | Items | Revenue |
|---|
| International Plus Single Trip with family | 1 | $543.60 |
| International Plus Single Trip | 3 | $676.80 |
| International Essentials Single Trip with family | 5 | $5,540.40 |
| International Essentials Single Trip | 5 | $1,404.90 |
| Domestic Single Trip with family | 1 | $143.10 |
| Total | 15 | $8,308.80 |
Top destinations by revenue — MTD (1 – 5 Oct)
| Destination | Items | Revenue |
|---|
| Hong Kong,Macao,China,Japan,Korea, Republic Of,Vietnam,Cambodia,Lao People's Democratic Republic,Thailand,Malaysia,Singapore,Indonesia,Maldives | 1 | $2,029.50 |
| Maldives,China,Macao,Hong Kong,Indonesia,Japan,South Korea,Cambodia,Malaysia,Vietnam,Singapore,Lao People's Democratic Republic,Thailand | 1 | $2,029.50 |
| Italy,Greece,Spain | 1 | $831.60 |
| United States of America | 1 | $669.60 |
| America | 1 | $543.60 |
Top destinations by items — MTD (1 – 5 Oct)
| Destination | Items | Revenue |
|---|
| Vietnam | 2 | $542.70 |
| Hong Kong,Macao,China,Japan,Korea, Republic Of,Vietnam,Cambodia,Lao People's Democratic Republic,Thailand,Malaysia,Singapore,Indonesia,Maldives | 1 | $2,029.50 |
| Maldives,China,Macao,Hong Kong,Indonesia,Japan,South Korea,Cambodia,Malaysia,Vietnam,Singapore,Lao People's Democratic Republic,Thailand | 1 | $2,029.50 |
| Italy,Greece,Spain | 1 | $831.60 |
| United States of America | 1 | $669.60 |
Plans Purchased
432
MoM +34.2% vs 322
YoY -12.0% vs 491
Total Revenue
$188,276.21
MoM +43.7% vs $131,054.80
YoY -6.2% vs $200,682.16
Sessions (Home /)
21,168
MoM +34.9% vs 15,697
YoY +167.2% vs 7,922
Confirmation Rate
2.71%
573 confirmations on 21,168 home sessions
MoM -0.5% vs 2.72%
YoY -67.4% vs 8.31%
Page-path funnel — FYTD (1 Jul – 5 Oct)
Funnel detail — FYTD (1 Jul – 5 Oct) (vs previous period)
| Page path | Sessions | PoP Δ |
|---|
| / | 21,168 | +16.3% |
| /plan-options | 5,061 | +6.0% |
| /traveller-information | 1,846 | +5.7% |
| /payment | 830 | -3.5% |
| /confirmation | 573 | -9.6% |
Plans by SKU — FYTD (1 Jul – 5 Oct)
| Plan | Items | Revenue |
|---|
| International Plus Single Trip with family | 107 | $86,277.08 |
| International Plus Single Trip | 84 | $22,213.97 |
| International Plus Annual Multi-Trip with family | 4 | $6,630.00 |
| International Plus Annual Multi-Trip | 1 | $242.36 |
| International Essentials Single Trip with family | 90 | $44,431.90 |
| International Essentials Single Trip | 103 | $21,500.40 |
| International Essentials Annual Multi-Trip | 4 | $2,705.30 |
| Domestic Single Trip with family | 20 | $2,824.15 |
| Domestic Single Trip | 19 | $1,451.05 |
| Total | 432 | $188,276.21 |
Top destinations by revenue — FYTD (1 Jul – 5 Oct)
| Destination | Items | Revenue |
|---|
| All of South America,Canada,USA | 1 | $9,808.20 |
| Brazil,Mexico,Bahamas,Canada,USA | 1 | $6,005.70 |
| United States of America | 6 | $5,938.10 |
| Canada,United Kingdom,Hungary,Romania,Serbia,Croatia,Montenegro,Bosnia and Herzegovina,Bulgaria,Malaysia,Singapore,Turkey | 1 | $5,136.30 |
| USA | 3 | $5,095.70 |
Top destinations by items — FYTD (1 Jul – 5 Oct)
| Destination | Items | Revenue |
|---|
| New Zealand | 32 | $4,715.60 |
| Australia | 25 | $2,634.30 |
| Australia - Domestic Cruise | 21 | $4,497.40 |
| Bali | 20 | $3,837.15 |
| Vietnam | 18 | $4,694.80 |
Yesterday
Mon 5 Oct 2026
$1,833.30
5 plans · 189 sessions · 2.65% conf
Month to date
1 – 5 Oct 2026 (day 5 of month)
$8,308.80
15 plans · 918 sessions · 2.18% conf
Financial year to date
FY27 · 1 Jul – 5 Oct 2026 (97 days)
$188,276.21
432 plans · 21,168 sessions · 2.71% conf
What's going well
- Yesterday rebounded from a soft Sunday. $1,833.30 from 5 plans (vs $884.70 / 2 plans on Sunday), with traffic up through the funnel PoP: / +11.8%, /plan-options +50.0%, /traveller-information +30.0%.
- MTD revenue is ahead of last year. $8,308.80 vs $6,365.20 for 1–5 Oct 2025 (+30.5%) on fewer plans (15 vs 21) — average plan value $553.92 vs $303.10 (+82.7%).
- FY27 traffic and basket size are up. FYTD home sessions 21,168 vs 7,922 (+167.2%) over the same 97 days; FYTD average plan value $435.82 vs $408.72 (+6.6%).
- High-value multi-country trips are carrying October. Two Asia multi-country plans at $2,029.50 each make up 49% of MTD revenue; International Essentials Single Trip with family is $5,540.40 (67%) of MTD.
What's not going well
- FYTD is still behind last year. $188,276.21 vs $200,682.16 (-6.2%) and 432 plans vs 491 (-12.0%) over 1 Jul – 5 Oct.
- Conversion remains the gap. FYTD confirmation rate 2.71% vs 8.31% a year ago (-67.4%); 573 confirmations vs 658 (-12.9%) on 2.7× the traffic.
- October is running far below early September. MTD 15 plans / $8,308.80 vs 66 / $29,459.85 for 1–5 Sep (-77.3% plans, -71.8% revenue); home sessions 918 vs 1,708 (-46.3%).
- Yesterday trailed 5 Sep. 5 plans / $1,833.30 vs 11 / $5,372.00 (-54.5% plans, -65.9% revenue); confirmation rate 2.65% vs 5.22%, and /payment slipped -14.3% PoP.
How to read this: Today is Tuesday 6 October, so MTD covers five days (1–5 Oct) and single-day deltas are small-base effects. The 1–5 Sep comparison window was unusually strong (1,708 home sessions, 66 plans), so MoM deltas look harsh. FYTD (97 days) is directly comparable with the same 97 days last year; the FYTD MoM column compares 97 days against 67 (1 Jul – 5 Sep) and is structurally inflated, so lean on YoY. Data caveat: 5 Oct 2025 had just 1 plan and 26 home (/) sessions, so yesterday's YoY deltas (+400% plans, +626.9% sessions) are base effects; last year's GA4 landing counts were also unusually low relative to /plan-options, which inflates the YoY confirmation-rate gap. Looker Studio data was last refreshed 9:12am on 6 Oct, so Monday may still pick up late GA4 events. September closed at $78,372.46 (see Trends).
Monthly revenue — last 24 months (Nov 2024 → Oct 2026 · Oct 2026 PTD)
Monthly home-page sessions (/) — Jul 25 → Oct 26 (Oct PTD, 5 days)
Funnel comparison: 5 Oct 2026 vs 5 Sep (MoM) vs 5 Oct 2025 (YoY) (% of landing sessions)
Revenue: Current vs MoM vs YoY
Plans Purchased: Current vs MoM vs YoY