Plans Purchased
1
MoM 0.0% vs 1 (6 Apr)
YoY -75.0% vs 4 (6 May 2025)
Total Revenue
$130.50
MoM -72.8% vs $480.60
YoY -93.3% vs $1,934.15
Sessions (Home)
206
MoM +329.2% vs 48
YoY +320.4% vs 49
Confirmation Rate
0.97%
2 confirmations / 206 home sessions
Plans bought
| Plan | Items | Revenue |
|---|
| International Essentials Single Trip with family | 1 | $130.50 |
Page-path funnel (sessions)
Top destinations · by Revenue
| Destination | Items | Revenue |
|---|
| Vietnam | 1 | $130.50 |
Top destinations · by Items
| Destination | Items | Revenue |
|---|
| Vietnam | 1 | $130.50 |
Plans Purchased
18
MoM +38.5% vs 13 (1-6 Apr)
YoY -30.8% vs 26 (1-6 May 2025)
Total Revenue
$6,951.79
MoM -43.7% vs $12,356.16
YoY -28.6% vs $9,740.75
Sessions (Home)
1,169
MoM +353.1% vs 258
YoY +137.6% vs 492
Confirmation Rate
2.14%
25 confirmations / 1,169 home sessions
Plans bought
| Plan | Items | Revenue |
|---|
| International Plus Single Trip | 5 | $3,405.44 |
| International Essentials Single Trip with family | 6 | $1,621.50 |
| International Essentials Single Trip | 4 | $1,186.20 |
| International Plus Single Trip with family | 2 | $628.85 |
| Domestic Single Trip | 1 | $109.80 |
Page-path funnel (sessions)
Top destinations · by Revenue
| Destination | Items | Revenue |
|---|
| All of the Middle East, All of Europe | 1 | $2,195.84 |
| Canada, South Africa, All of Europe | 1 | $901.80 |
| New Zealand, New Caledonia, Vanuatu | 1 | $837.00 |
| All of the Pacific | 1 | $766.80 |
| China | 2 | $552.60 |
Top destinations · by Items
| Destination | Items | Revenue |
|---|
| China | 2 | $552.60 |
| New Zealand | 2 | $90.90 |
| All of the Middle East, All of Europe | 1 | $2,195.84 |
| Canada, South Africa, All of Europe | 1 | $901.80 |
| New Zealand, New Caledonia, Vanuatu | 1 | $837.00 |
Plans Purchased
1,689
MoM +7.0% vs 1,578
YoY -34.7% vs 2,585
Total Revenue
$710,048.91
MoM +6.7% vs $665,607.68
YoY -25.1% vs $947,732.19
Sessions (Home)
27,751
MoM +18.9% vs 23,333
YoY -28.2% vs 38,648
Confirmation Rate
7.91%
2,194 confirmations / 27,751 home sessions
Top plans bought (FYTD)
| Plan | Items | Revenue |
|---|
| International Plus Single Trip with family | 430 | $297,012.98 |
| International Essentials Single Trip with family | 390 | $167,081.40 |
| International Plus Single Trip | 368 | $104,216.97 |
| International Essentials Single Trip | 360 | $81,886.00 |
| International Plus Annual Multi-Trip with family | 18 | $34,837.46 |
| International Plus Annual Multi-Trip | 17 | $8,324.51 |
Page-path funnel (sessions)
Top destinations · by Revenue
| Destination | Items | Revenue |
|---|
| All of Europe | 44 | $30,983.77 |
| Bali | 80 | $19,736.63 |
| New Zealand | 104 | $19,243.43 |
| Worldwide | 10 | $19,123.80 |
| Australia - Domestic Cruise | 104 | $18,778.36 |
Top destinations · by Items
| Destination | Items | Revenue |
|---|
| New Zealand | 104 | $19,243.43 |
| Australia - Domestic Cruise | 104 | $18,778.36 |
| Bali | 80 | $19,736.63 |
| Vietnam | 74 | $18,293.71 |
| Japan | 59 | $17,199.69 |
Yesterday · Wed, 6 May
$130.50
1 plan · 206 sessions · 0.97% conv
MTD · 1-6 May
$6,951.79
18 plans · 1,169 sessions · 2.14% conv
FYTD · 1 Jul - 6 May
$710,048.91
1,689 plans · 27,751 sessions · 7.91% conv
What's going well
- FYTD revenue +6.7% MoM ($710K vs $666K) and plans +7.0% MoM (1,689 vs 1,578) - full-year totals continue building.
- MTD plans +38.5% MoM (18 vs 13) - early-May running ahead of same window in April.
- Yesterday sessions +320.4% YoY (206 vs 49) - strong traffic uplift continues.
- International Plus Single Trip with family remains top revenue driver (FYTD: 430 sales / $297,013).
What's not going well
- Yesterday revenue -93.3% YoY ($131 vs $1,934) and -72.8% MoM ($131 vs $481) - soft sales day with only one plan sold.
- MTD revenue -43.7% MoM ($6.9K vs $12.4K) - April's first week included an $11K Plus-with-family booking that didn't repeat.
- FYTD revenue still -25.1% YoY ($710K vs $948K) and plans -34.7% YoY - full-year deficit unchanged.
- MTD plans -30.8% YoY (18 vs 26) - early-May still tracking below last year.
Reading note: "Conv" = /confirmation sessions divided by landing-page sessions. MoM uses the same-length window one calendar month back; YoY uses the same-length window one year back. FYTD = Australian financial year, 1 Jul - 30 Jun.
Monthly revenue - last 24 months
FY26 monthly views (sessions on /)
Funnel comparison - Yesterday / MTD / FYTD (% of /)
Revenue: Current vs MoM vs YoY
Plans Purchased: Current vs MoM vs YoY